The Content Ideas Generator combines data from a range of tools from within BuzzSumo, including:

It also generates searches on external websites, including:

Here’s a full breakdown of the data from each component in the CIG, and how you can explore the full tools and external sources for deeper-dive analysis…

This section combines data from the Content Analyzer, and the Backlinks tool.

When you click “More Content Ideas” you’ll be taken through the Content Analyzer for further analysis.

When you hover over the number of “Linking domains” you will be given the option to “View Backlinks”. Click here to dive into a full backlink report of a specific headline.

When you filter by content that is “Trending Now”, the headline cards and Trending Scores that appear are pulled from the Trending Tool.

You can head to the tool for more information by hitting “More Trending Stories”

But remember, whereas the Content Ideas Generator gives you trending stories over the last week, the Trending Tool will only show you trending headlines over the last 24 hours.

This section draws data from the Keyword Tool. Click “More Keywords” to navigate to the tool for more SEO insights.

This section presents “How”, “Why”, and “What” questions from the Question Analyzer.

Clicking on each question will direct you to the corresponding question from the forum it was asked on.

And clicking on “More Questions” will lead you through to a full question report in the Question Analyzer.

This data is pulled from the Topics Explorer. Clicking on “More Topics” will lead you through to this tool for further ideas and analysis.

This data can’t be found elsewhere in BuzzSumo.

It helps you navigate to the top ranking content URLs, and domains.

You can also click “Google” to generate this search externally, for more detail.

This section lets you instantly redo your keyword search on the external sites of Wikipedia, Quora, and Reddit.

All of the data from this section is lifted from the Content Analysis Report in the Content Analyzer.

To explore that report further, click the “More Analysis” button.

The data from this section is also lifted from the Content Analysis Report in the Content Analyzer.

To explore that report further, click the “More Analysis” button.

Let us know via live chat if you have any other questions related to the tools found in the Content Ideas Generator, and we'll make sure we update this article with the answers.

For more ideas on how to get the most out of the Content Ideas Generator, check out our blog: 15 Things You Can Do With BuzzSumo’s Content Ideas Generator

Or if you've yet to start using it, sign up for a free trial and start generating your own ideas.