BuzzSumo extracts author information from any of these tags in your source code:

  • <meta property="article:author" content="AUTH OR NAME">
  • <meta property="twitter:creator" content="TWITTER USERNAME"> (author name will be full name of Twitter user)
  • <a rel="author">AUTHOR NAME</a>
  • <meta name="author" content="AUTHOR NAME">
  • <[ANY TAG] itemprop="author">AUTHOR NAME</[ANY TAG]> (ANY TAG can be p, span, a, etc.)

If we cannot find it by any of these methods, we try to infer it by looking for a byline, such as by AUTHOR_NAME. 

We recommend you confirm with your web developer and/or SEO that one of these methods is in use across your site to ensure accurate reporting.

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