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How do we define a search in BuzzSumo?
How do we define a search in BuzzSumo?

BuzzSumo's plans and pricing comes with search limits. Find out what counts as a search in BuzzSumo.

Louise Linehan avatar
Written by Louise Linehan
Updated over a week ago

BuzzSumo's free trial comes with a 50 search limit over the 30 days. This may leave you wondering what constitutes a search.

In short, entering a new keyword in a search box will count as a new search.

But don't worry, repeated searches and filtering results won't count!

For example, searching the keyword "Nutrition" over and over in the Content Analyzer will only count as one search.

And applying a language filter (or any other filter for that matter!) will not make your search counter go up.

Watch the scenario below. Notice how clicking on a publisher filter and a word count filter doesn't change the counter below the search bar (click to enlarge)

However, if you move over to another tool and search the same keyword, this will be counted as a new search.

For example, moving over to the Keyword Tool and searching "Nutrition" (ie. the same keyword you search earlier in the Content Analyzer) WILL count as an additional search.


Here’s everything else you need to know…

In BuzzSumo a search occurs every time:

  1. A user enters a keyword in a search box of a tool, and presses “Search”

  2. A user selects a “Related topics” lozenge underneath a search box

  3. A user presses the “OR” part of a “Related topics” lozenge underneath a search box

  4. A user clicks a “Popular search” lozenge underneath a search box

  5. A user clicks a “Saved search” in a new billing cycle (in the same billing cycle and on a free trial, this is free)

  6. A user carries out an advanced search – even if this advanced search features keywords they have searched for before.

  7. A user searches a keyword they have searched before, but in a new tool.

  8. A user enters a keyword in a search box and navigates to a different search tool. The keyword then auto-populates in the search bar of the new tool they are viewing, and they click the "search" button.

The following scenarios do NOT count as a BuzzSumo search:

  1. Changing the filter on the current search you are viewing

  2. Clicking to another page of search results within the tool you are viewing

  3. Loading a feed in the trending/discover sections of BuzzSumo

  4. Loading more results in the trending/discover sections of BuzzSumo

  5. Clicking on another tab within the current tool you are viewing

  6. All Chrome extension usage

  7. When a search returns 0 results

If you have any other questions about BuzzSumo searches, just reach out to us via our in-app chat.

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