"Reddit engagements" is a sum of upvotes and comments.


Reddit users can vote up a link and comment in the thread. The more engagement a link receives, the more likely it will be pushed to Reddit's Front Page. 

(Note: Reddit users can also vote down a link. This data is not tracked in BuzzSumo's calculation). 


To learn more about how to leverage Reddit in your content marketing strategy, check out these helpful tips.

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